Tracking codes or pixels can be added globally to your account. Please contact support with the code you wish to add.
Once submitted, our product team will review the code and, if approved, it will be added to your account and be visible under Settings > Communications > Social.
By default, we will add your code to the footer unless you specifically request it to be added to the header.
My tracking does not seem accurate - why is this?
If you are using Cookie consent (required for GDPR), your tracking codes or pixels will not be loaded until the user explicitly consents to the relevant cookie type.
The user does so by selecting their preferred cookie options when registering for or first visiting your program. This opt-in is an important part of GDPR compliance.
Please see What does the 'Cookies in use' banner mean? for more information.
Why is my tracking code classified as a marketing cookie?
Facebook Pixel and Google's Google Tag Manager (GTM) are considered marketing cookies as both are used to deliver targeted marketing to users.
However, we do acknowledge GTM code can sometimes be used for analytics purposes only. Please see What does the 'Cookies in use' banner mean? for more information.
Should your GTM code only be used for analytics and you would like your code reclassified, please submit a request stating that this code is for analytical purposes only.
Need more help? Get in touch!
We're here to help if you need it. Simply get in touch with our Client Success team through one of the methods available at the base of the page.